Story Coffee

Project overview & outcome.

After designing their original location, we embarked on creating a unique second offering to the community. We focused on rebranding their company with a fresh icon that speaks of the uniqueness of their customers and their coffee. Due to the narrow footprint of the shop, our team had to design an effective storage space and a large moving wall to hide the storage in plain sight.

After designing their original location, we embarked on creating a unique second offering to the community. We focused on rebranding their company with a fresh icon that speaks of the uniqueness of their customers and their coffee. Due to the narrow footprint of the shop, our team had to design an effective storage space and a large moving wall to hide the storage in plain sight.

Before

After

What challenge did the client face?

After winning a national award designing their first location, Story Coffee returned with a new challenge: design their second shop inside a vintage building with limited spaces and almost no storage areas.

How did we solve this design challenge?

A mobile wall was created to host the brand while doubling as a door for storage, effectively combining functionality and branding.

What business results came from the design?

The redesign bolstered the brand’s presence in the city and elevated its business identity.

What does the client say about the project?

"We would not be the recognizable brand in the city of Colorado Springs, that we are, without Pasley Commercial Interiors."

- Don Niemyer, Owner

How does the design look before vs. after?

Before

After

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Where can I see more project images?

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Robin Pasley, Owner & Design Principal, NCIDQ

Design to help your business grow.
616 North Tejon Avenue Colorado Springs, CO 80903